Story Telling is UX Magic for Business
In this session we'll explore the tangible wonders of story telling and how it can bring the magic, power, fire, and fury of UX to your digital design process. Do you have problems getting stakeholders excited about new design ideas? Story telling can help fix that. Do you want to make products and websites that literally change the world? You're going to need to use story telling. Do you want to play with legos and call it a business meeting? Story telling can do that. A clear and compelling story is key to Apple's monumental success, and if it's good enough for Apple - isn't it good enough for you. In this session you'll learn about why story telling is so potent and how to infuse your practice with a whole lot of it.
Posted for Teresa Kloser